GCRI member CVS Health and the Alzheimer’s Association announced a three-year corporate partnership aimed at fighting Alzheimer’s disease – a disease impacting more than 5 million Americans and 16 million caregivers across the country. The partnership is launching with an in-store fundraising campaign that will provide $10 million to support Alzheimer’s Association programs, including those aimed at caregiver education, care and support, and disease research.
“I know from my own experience caring for my mother as she battled Alzheimer’s how important it is to support both the patient and the caregivers in that patient’s life,” said Kevin Hourican, Executive Vice President, CVS Health and President, CVS Pharmacy. “Our partnership with the Alzheimer’s Association will fund important programs to help our customers who are caring for a loved one with Alzheimer’s or another dementia, while also connecting them to needed resources and services that can support them.”
The in-store fundraising campaign, which launched Sunday, November 3, will run at the 9,900 CVS Pharmacy locations nationwide through November 23. During these three weeks, CVS Pharmacy customers will have the opportunity to contribute to the Alzheimer’s Association at the register in CVS Pharmacy locations nationwide. The in-store fundraising campaign will repeat the next two Novembers, coinciding with National Alzheimer’s Disease Awareness Month and National Family Caregivers Month.
Throughout November, the Alzheimer’s Association and CVS Health will communicate with customers about tips and resources available to support family caregivers. Currently, more than 16 million family members and friends are serving as Alzheimer’s caregivers. Nearly half of all caregivers (48 percent) who provide help to older adults do so for someone with Alzheimer’s or another dementia. Some of the proceeds from the campaign will be used by the Alzheimer’s Association to develop a new caregiver education program for in-person and online delivery in English and Spanish.
In conjunction with the partnership, beginning in 2020, CVS Health will also serve as a national presenting sponsor of the Alzheimer’s Association Walk to End Alzheimer’s, held annually in more than 600 communities across the country. CVS Health will also participate in the event, joining the National Walk Team Program, providing its 295,000 employees across the country an opportunity to join in the fight against Alzheimer’s.
“The Alzheimer’s Association is grateful for the commitment and enthusiasm CVS Health brings to the fight against Alzheimer’s,” McCullough said. “The funds raised through our partnership will bolster our efforts to support families facing Alzheimer’s and advance much needed research that will one day change the future for millions.”